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Head of Brand and Social Media

PTC

A company is looking for a Head of Brand & Social Media.

Key Responsibilities

  • Define and articulate the brand philosophy, positioning, and identity
  • Develop and implement a multi-year brand repositioning and activation roadmap
  • Elevate organic social media as a key pillar of the communications strategy

Qualifications

  • 10+ years of experience in corporate brand strategy and organic social media programs
  • Proven ability to reposition a brand and improve awareness and perception
  • Experience in building business cases for brand investment and securing budgets
  • Track record of developing a 12-month editorial calendar for organic social media
  • Experienced in managing teams and fostering collaboration across departments

Job Type

Job Type
Full Time
Location
United States

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