[Remote] UN Women - Social Media Consultant, Communications and Advocacy (Home-based Assignment)

Note: The job is a remote job and is open to candidates in USA. UN Women is an organization dedicated to gender equality and the empowerment of women. They are seeking a part-time Social Media Consultant to support the preparation and roll-out of social media content for planned global campaigns and milestones, focusing on content strategy, development, and analytics.

Responsibilities

• Develop strategic, impactful, and platform-specific copy, asset proposals and content ideas aligned with UN Women’s priorities, campaigns, and thematic areas
• Collaborate with colleagues to ideate and steer the production of high-quality social media content in multiple formats and languages (e.g., event coverage, GIFs, polls, videos, stickers, etc.)
• Tailor tone of voice, messaging, and calls-to-action based on channels and target audiences
• Work closely with colleagues across the communication team and HQ focal points to curate engaging content that demonstrates UN Women’s impact
• Review social media content plans from field offices and partner recognition campaigns
• Respond to colleagues across the organization on incoming social media requests
• Evaluate the performance of posts, accounts, and campaigns (e.g., reach, shares, engagement)
• Implement lessons learned from analytics towards content strategy and development
• Support providing social media insights, data-driven recommendations, and regular growth tracking
• Support identifying opportunities for UN Women to engage on based on current conversations, trends, and emerging social media features
• Curate and update social media packages and organize relevant materials on SharePoint and other platforms
• Provide light technical support (e.g., troubleshooting platform access, coordinating with publishing tools)
• Perform other duties as requested during the consultancy
• Social media content for UN Women’s global channels (copy, assets, scheduled posts)
• Timely correspondence with colleagues across the social media team, communication team and focal points in HQ Campaign & Thematic Packages
• Content plans, ideas, and coordinated social media packages for global campaigns (IWD, CSW, etc.)
• Liaison and coordination with the influencers, partners and UN sister agencies
• Weekly + Quarterly analytics reports support detailing performance, trends and recommendations
• Monthly follower growth updates across UN Women global channels
• Up to date, organized social media calendars, plans, and shared resources
• Coordination of administrative tasks related to digital workflows

Skills

• An advanced university degree (Master's or equivalent) in communications, media, journalism or a related field is required
• A first-level university degree in combination with two additional years of qualifying experience may be accepted in lieu of the advanced university degree
• At least 2 years of professional experience in social media content creation, writing, and editing
• Experience developing and implementing social media campaigns
• Strong ability to write engaging, platform-specific copy for global audiences
• Experience using social media management tools (e.g., Hootsuite, sprout social, Meltwater) and analytics/listening tools
• Experience with content production, including advising on video, graphics and short-form content (e.g., Reels, TikTok)
• Strong understanding of social media trends, platform best practices and emerging features
• Fluency in English required
• Experience engaging youth audiences and/or supporting youth-focused digital content is desirable
• Experience working in fast-paced news, advocacy, or humanitarian contexts is desirable
• Familiarity with women's rights, gender equality, and human rights issues is highly desirable
• Experience within the UN system or international organizations is an asset
• Knowledge of French and/or Spanish are desirable

Company Overview

• UN Women is the UN organization dedicated to gender equality and the empowerment of women. It was founded in 2010, and is headquartered in New York, New York, USA, with a workforce of 1001-5000 employees. Its website is http://www.unwomen.org/en.