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Influencer Partnerships & Social Media Coordinator
Upwork
This role is a one-time test contract to validate whether we can consistently source NYC creators, bring them in, and generate usable content + bookings lift. If it works, we will contract long term.
Scope of Work (One-Time Test)
Creator Sourcing + Pipeline Build
Build targeted lists of NYC creators in these categories:
tourism (“things to do in NYC”)
date night / couples
group activities / birthdays
corporate/team culture
nightlife / experiences
Outreach & Coordination
Execute outreach (DM/email) using approved scripts
Coordinate creator visits and ensure they understand posting requirements:
what to post (story/reel/post)
tags/handles
timing expectations
how to share raw files if available
Influencer Deliverables Verification + Library
Verify posted content is live (links/screenshots)
Organize content into a simple UGC library (Google Drive folders)
Document which creators performed best (engagement + quality)
Light Community Support (as-needed)
Respond to DMs/comments using scripts (only if assigned; not a “full social manager” role)
Estimated Time (One-Time Test)
15–20 hours total
Requirements
Proof of influencer outreach experience (show examples)
Highly organized (tracking + follow-up discipline)
Native-level English writing
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