[Remote] Social Media Marketing Coordinator

Note: The job is a remote job and is open to candidates in USA. Accelon Consulting is a bold, emerging record label on a mission to break new artists and shake up digital culture. As a Social Media Marketing Coordinator, you will build brand visibility, amplify artist campaigns, and drive audience engagement across social and digital platforms.

Responsibilities

• Research and identify influencers, creators, and tastemakers who align with our artists and brand.
• Initiate and manage outreach for collaborations, promotional campaigns, and content partnerships.
• Coordinate influencer agreements, timelines, and deliverables with precision and clear communication.
• Track and analyze influencer performance metrics to measure impact and optimize strategy.
• Manage day-to-day posting across key platforms (Instagram, TikTok, YouTube, Facebook, X, etc.).
• Create and curate engaging content that reflects artist identities and label branding.
• Schedule posts, monitor comments/DMs, and identify opportunities for real-time engagement.
• Track performance analytics and recommend content adjustments to boost reach and engagement.
• Collaborate with artists and internal teams to support social-first storytelling and campaign promotion.
• Monitor music industry trends, competitor activity, and shifts in digital and cultural behavior.
• Conduct audience and market research to support data-driven campaign planning.
• Provide insights on emerging platforms, content formats, and influencer trends.
• Assist in developing and executing digital marketing campaigns for artists, releases, and label initiatives across platforms (Instagram, TikTok, YouTube, etc.).
• Maintain marketing calendars, timelines, and deliverables in alignment with internal teams.
• Ensure brand consistency across all digital channels, supporting both visual and messaging standards.
• Monitor campaign performance, compile reports, and recommend improvements based on data.

Skills

• Bachelor’s degree in Marketing, Communications, Media, or a related field (or equivalent experience).
• Entry level/some knowledge in digital marketing, ideally within music, entertainment, or creative industries.
• Strong knowledge of social media platforms, digital marketing tools, and current cultural trends.
• Experience working with influencers and/or content creators.
• Excellent communication, organizational, and project-management skills.
• Genuine passion for music, culture, and digital storytelling.
• Familiarity with tools such as Google Analytics, Meta Ads Manager, Canva, or comparable platforms.
• Experience using influencer marketing tools (e.g., GRIN, CreatorIQ, Upfluence).
• Basic graphic design or video editing skills.

Company Overview

• Accelon delivers flexible, high-performing talent solutions through four core models: Talent as a Service, Talent on Demand, Workforce Strategy, and MSP Services. It was founded in 2014, and is headquartered in San Ramon, California, USA, with a workforce of 51-200 employees. Its website is http://www.acceloninc.com/.