Social Media Manager

Job Summary

We are seeking a creative and strategic Social Media Manager to join our dynamic team. The ideal candidate will be responsible for developing and executing social media strategies that enhance our brand presence, engage our audience, and drive traffic to our platforms. This role requires a blend of creativity, analytical skills, and a deep understanding of social media trends and best practices.

Responsibilities

• Develop and implement comprehensive social media strategies across various platforms to increase brand awareness and engagement.
• Create, curate, and manage published content (images, video, written) that aligns with the brand's voice and goals.
• Utilize tools such as Meta for scheduling posts and monitoring engagement metrics.
• Collaborate with the marketing team to align social media campaigns with overall marketing objectives.
• Analyze performance metrics to assess the effectiveness of social media campaigns and adjust strategies accordingly.
• Engage with followers by responding to comments, messages, and inquiries in a timely manner.
• Stay updated on industry trends, emerging platforms, and best practices in social media management.
• Conduct proofreading of all content to ensure accuracy and adherence to brand guidelines.
• Utilize photography and video editing skills to create visually appealing content that resonates with the target audience.
• Manage e-commerce initiatives through social media channels to drive sales.

Qualifications

• Proven experience in social media management with a strong portfolio showcasing successful campaigns.
• Proficiency in Adobe Creative Suite for graphic design and content creation.
• Familiarity with e-commerce platforms and their integration with social media strategies.
• Strong understanding of web analytics tools to track performance metrics.
• Excellent communication skills with an ability to create engaging content that reflects the brand's identity.
• Ability to work collaboratively in a team environment while also being self-motivated.
• Knowledge of current trends in social media, including how to avoid stigmatizing content or messaging.
• Experience with video editing software is preferred but not required.
• A passion for staying ahead of industry trends and continuously improving skills.

If you are an innovative thinker who thrives in a fast-paced environment, we encourage you to apply for this exciting opportunity as a Social Media Manager.

Job Type: Part-time

Pay: From $16.91 per hour

Expected hours: 24 per week

Benefits:

• Employee discount
• Flexible schedule
• Paid time off

Schedule:

• 8 hour shift

Work Location: In person