Social Media/Ads Researcher for Content, Reels, and Ads

We are looking for a Social Media Research Specialist with an eye for viral trends, hooks, and high-converting content on Instagram and Facebook. This role is perfect for someone highly skilled in content research, trend spotting, and deep social media analysis — specifically focused on the Life Insurance (IUL, Whole, Term) and Online Health & Fitness Coaching industries. Your job is simple, but detailed: research, find, and deliver the best performing content examples (videos/reels/ads) from top creators, agencies, and businesses within both industries — based on specific viral prompts we provide. This content will be used to help our content team create HIGH-performing, viral, and lead-generating videos. Responsibilities: 1. Content Research Based on Prompts Review a list of provided prompts (🔥 Document Provided). For each prompt, you will: Find 5-7 of the best performing reels or videos on Instagram or Facebook specific to that idea/prompt. Analyze for: Hook effectiveness Visual style Caption/CTA strategy Engagement (likes, shares, comments) 2. Separate Research for 2 Industries: Life Insurance (Focused on IUL, Term Life, Whole Life content) Online Health & Fitness Coaching (Coaching, Personal Training, Nutrition, Client Acquisition) Expected Output: 30-42 content examples for Life Insurance 30-42 content examples for Health & Fitness Coaching Total: 60-84 viral content examples. 3. Viral Ad Research Find the Top 10 Most Effective Facebook or Instagram Ads in: Life Insurance Industry (IUL / Term / Whole) Health & Fitness Coaching (Client Acquisition / Online Coaching Ads) Expected Output: 10 ads for Life Insurance 10 ads for Health & Fitness Coaching Total: 20 highly converting ad examples. Deliverables: Organized Google Doc or Spreadsheet with: Direct Links to each Reel/Ad Screenshot Preview Quick Notes: Why this content is effective (hook / style / call to action) Categorized by Industry & Prompt Requirements: Must have a deep understanding of Instagram & Facebook viral content. Ability to find high-performing content quickly using search tools, hashtags, keywords, and competitive pages. Experience in content research for marketing, social media strategy, or paid ads is highly preferred. Bonus if you have worked with life insurance, personal finance, health & fitness, or online coaching brands. Detail-oriented, organized, and deadline-driven.